At the Wellthisiswhatithink coalface we are in a very generous mood today. It’s been a wonderful weekend, and we return to the keyboard full of the joys of Spring, and pleased to report that the little pump in the newly installed goldfish pond is working, thanks to the loving care and persistence of Mrs Wellthisiswhatithink when yours truly was more than happy to chuck the damn thing in the bin. Little tea lights now hang in the cherry tree over the new pond, and all the wonderful dark purple petunias have taken. It looks like a good crop of apricots this year too, thanks to excellent rain.
In short, all is good in the Wellthisiswhatithink paddock.
So, wiping out Lord knows how many future posts with complete abandon, we are chucking caution to the winds and are going to give you a whole bunch of advertising and layout F*** Ups, just to start the week off right.
We can’t believe how they just keep on coming. And thank you so much, Simon, for these.
Always remember, Dear Reader, all donations gratefully received.
Meanwhile, publishers, try and get your sub editors, journalists and advertising departments to talk to each other, you lazy buggers.
On the other hand, thanks for the laughs.

I’ve always had my suspicions about Winnie. Far too bloody nice.

We are reasonably sure one was involved at some point, but do you have to rub it in. So to speak? No-one saw this? Really? Sheesh.

Or this? Poor girl. Her mother will be delighted.

Memo to Russian newspaper. You have to put the photos in, not just the placeholders. Wonderful stuff, new technology, eh, Boris?

The dangers of asking your idiot ad agency for “web ready copy”.

She’s very tolerant, obviously. How to take the gloss off a Royal Wedding.

Hooray! And, er. Duck!

Yes, well. What else could one say?

Sometimes, you even have to worry about how the article will stack in the dispenser box.

We finish with our two favourites. This magnificent cover fail reveals, when read carefully, the importance of those little things like commas. Little wonder Rachael looks so healthy with such a diverse diet. We think “Tails” magazine should be renamed “Fails”.

And last but not least, the power of the Leading Cap. I think you can discern the sub editor’s view of these departing journos quite clearly.
More soon. Meanwhile, which is your favourite of this crop?
If you want to check out the whole history of the F*** Ups, try these:
The other F*** Ups we’ve spotted, if you missed ’em.
Where words fail. Entirely. And wonderfully: http://wp.me/p1LY0z-H7
Naughty schoolgirls celebrated by Headmistress: http://wp.me/p1LY0z-zy
The world’s stupidest billboard placement: http://wp.me/p1LY0z-gX
Not the holiday anyone would really want: http://wp.me/p1LY0z-hJ
Two for the price of one: http://wp.me/p1LY0z-13P
Stores abusing innocent shoppers: http://wp.me/p1LY0z-j8
The most embarrassingly badly worded headline in history: http://tinyurl.com/7enukvd
Oh, those crazy whacky country McDonalds eaters: http://tinyurl.com/83vgpng
And a burger we think we KNOW you’re not going to want to eat. http://wp.me/p1LY0z-14r
The amazingly handy father: http://wp.me/p1LY0z-vM
When Boy Scouts go bad: http://wp.me/p1LY0z-1lC
What you really didn’t need to know about your chef: http://wp.me/p1LY0z-1Co
Enjoy! Please feel free to share.
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