I was originally going to do these once a month, until they came flooding in so thick and fast that they just demand being published.

For today’s it’s All Hail the Mighty Target, (Australian branch), who, in an interesting wrinkle on recent controversies, (forgive the pun), are here found guilty of not air-brushing their models enough.

He’s very handy, this chap, isn’t he? Still, I expect he’s basically ‘armless.

How many can you count?

The catalogue page on the Target Australia website has now been corrected – luckily someone spotted it and got it out into the blogosphere first. And thank you to Caitlin for bringing it to my attention.

Somewhere inside Target is a little marketing assistant who won’t sit down for a week, not to mention his or her counterpart in the art department of the ad agency. “Such a drag, all that proof reading. I know: let’s go to the pub instead!”

And wait … those perfect families in catalogues aren’t real? Surely not!

The other Advertising F*** Ups we’ve spotted this year, if you missed ’em.

The world’s stupidest billboard placement: http://wp.me/p1LY0z-gX

Not the holiday anyone would really want: http://wp.me/p1LY0z-hJ

Stores abusing innocent shoppers: http://wp.me/p1LY0z-j8

My personal favourite so far, the most embarrassingly badly worded headline in history: http://tinyurl.com/7enukvd

And the most recent. Oh, those crazy whacky country McDonalds eaters: http://tinyurl.com/83vgpng

More soon, no doubt. Keep ’em coming people.

  1. Lynn says:

    I wouldn’t care to watch it more than about three times, but I thought the Sauza ad was clever and mildly funny in the “most interesting man in the world” sort of way. Women love firemen.


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